If I could read only one thing per week, I would go with the Sunday NY Times (thanks to Larry for encouraging this early on). My favorite article today was about Shepard Fairey & Banksy & the growing influence of street art: "One thing they’re doing is simply adhering to an old graffiti work ethic: get your work up anywhere, everywhere, any way you can, as long as you don’t get caught."
Basically it's all about making things happen.
And just now, @susanpowers offered this flash mob viral dance thing at the Liverpool Street Station from T-Mobile. Nothing gets passed around quicker than unexpected dance routines (prison thriller anyone?). It's fun though and ties back to T-Mobile and what they believe.
And finally, even great entertainment can't compete with what Apple is doing with the iPhone and all the thousands of applications. It's dizzying, isn't it? The biggest thing I took away from the street art article, the dancing and the iPhone was to be interesting, do stuff, repeat. Seems to be working for some.